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CHIC FLOORS

Chic Floors is one of the top flooring companies in Dubai. The client wanted a proper SEO strategy to strengthen their flooring business on search engines. We then audited the entire website and proposed an exceptional SEO strategy that not only helped them drive traffic but also boosted their presence on search engines.

Case Study Background

About The Client

Leading Flooring Supplier in Dubai

UAEAs the leading flooring supplier in Dubai, Chic Floors, cannot afford to lose clients. They wanted their website to connect with customers, and this wasn’t possible without proper SEO. They had been lacking in this race and losing potential clients until we started their SEO.

Duration

4 Months

Industry

Flooring

Services

SEO

Case study design
Case Study Background

Challenges We Overcame

Chic Floors’ mission was to capture the flooring market. The client wanted their website to rank among the top results whenever people searched for flooring or any flooring product. Since the client had previously revamped their website, it was not easy to tackle this challenge.

Low Visibility

Low visibility was a challenge because of poor rankings. Chic Floors’ potential customers were unable to reach them because their ranking for generic flooring keywords was low. So AUN Digital’s SEO agency in Dubai conducted a detailed audit, proposed targeted keywords, and started SEO.

Competitive Market

As Chic Floors wanted to lead the flooring market across the UAE, this was another challenge for AUN’s SEO team, as the market is highly competitive with high conversion rates. However, our team did an exceptional job and helped Chic Floors reach the first page of various search engines, especially Google.

Keywords Optimization

Chic Floors is capturing the market across the UAE, so it was essential to target the right keywords. Our SEO team conducted a data-driven analysis and identified relevant search queries effectively, helping Chic Floors take the lead in the flooring market.

Conversion & Leads

The client’s main goal was to increase Chic Floors’ leads and conversions. When our SEO team audited the website, they found that the bounce rate was higher than expected. The team worked on reducing the bounce rate, resulting in increased conversions and more leads.

Low Visibility

Low visibility was a challenge because of poor rankings. Chic Floors’ potential customers were unable to reach them because their ranking for generic flooring keywords was low. So AUN Digital’s SEO agency in Dubai conducted a detailed audit, proposed targeted keywords, and started SEO.

Competitive Market

As Chic Floors wanted to lead the flooring market across the UAE, this was another challenge for AUN’s SEO team, as the market is highly competitive with high conversion rates. However, our team did an exceptional job and helped Chic Floors reach the first page of various search engines, especially Google.

Keywords Optimization

Chic Floors is capturing the market across the UAE, so it was essential to target the right keywords. Our SEO team conducted a data-driven analysis and identified relevant search queries effectively, helping Chic Floors take the lead in the flooring market.

Conversion & Leads

The client’s main goal was to increase Chic Floors’ leads and conversions. When our SEO team audited the website, they found that the bounce rate was higher than expected. The team worked on reducing the bounce rate, resulting in increased conversions and more leads.

Case Study Background

The Results

Our strategy for Chic Floors helped to generate organic traffic and improved their presence in search results. Our SEO team’s efforts resulted in a solid plan that uplifted the client’s website, leading to increased traffic and higher conversions.

    Organic Traffic

    56%

    Conversion Rate

    88%

    CTR

    5.6%

    Impressions

    60%

    Organic Traffic

    56%

    Conversion Rate

    88%

    CTR

    5.6%

    Impressions

    60%

    What the Client Says

    “Excellent Job! AUN’s SEO team has a very strategic approach doing SEO and they have helped me in achieving higher search rankings. I’m now getting leads and my business is growing.”

    Anmar Al KamilCEO | Chic Floors
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